博斯特2023年銷售額創歷史新高,并公布2024年推動大中華區增長新戰略
2024-03-12 14:26 來源:CPP114印刷包裝網 責編:張曉丹
- 摘要:
- 博斯特集團2023年的銷售額達到19.6億瑞士法郎,較2022年增加1.19億瑞士法郎,即增長6.5%。
博斯特集團2023年的銷售額達到19.6億瑞士法郎,較2022年增加1.19億瑞士法郎,即增長6.5%。經營利潤 (EBIT) 為1.47億瑞士法郎(2022年為1.41億瑞士法郎),凈利潤為1.19億瑞士法郎 (2022年為1.15億瑞士法郎)。
Bobst Group reached sales of CHF 1.960 billion in 2023, an increase of CHF 119 million, or 6.5%, compared to 2022. The operating result (EBIT) was CHF 147 million (CHF 141 million in 2022), while the net result was CHF 119 million (CHF 115 million in 2022).
其中,印刷與后加工事業部的銷售額增長7.9%,達到13.16億瑞士法郎。綜合銷售額的增長是由于年初設備積壓訂單較多,以及2023年度內零部件的供應情況較好。瓦楞紙箱領域業務發展尤其強勁,其次是折疊彩盒、標簽和軟包裝業務。
Sales of Business Unit Printing & Converting increased by 7.9% to CHF 1.316 billion. The increase of consolidated sales was due to the high machine backlog at the beginning of the year, and better availability of parts during the reporting year. The corrugated board industry was particularly strong, followed by folding carton, labels, and flexible materials.
服務與效能事業部的銷售額增長了3.6%,達到6.44億瑞士法郎。增長主要來自于機器的改造和翻新業務。服務方面銷售額保持了穩定態勢。
Business Unit Services & Performance grew its sales by 3.6% to CHF 644 million. The growth came mainly from retrofit and remanufacturing business. Sales recognized for services remained stable.
在大中華區,博斯特同樣在四大領域均取得了可喜的發展。隨著中國市場能量的復蘇和消費需求的提升,來自博斯特不同產品線的諸多先進成熟的包裝印刷技術得到了市場與客戶的廣泛應用與認可。
As to Greater China, BOBST’s regional team has achieved gratifying development on all four industries. Following the recovery of China market energy and the upgrade of domestic consumption demand, plenty of advanced mature packaging printing technology from different PLs have gained widely recognition by market and customers.
與此同時,博斯特各產品線持續穩步推出新技術和新產品并快速市場投放,得到了諸多客戶的積極反饋。例如,博斯特在軟包裝領域的一站式解決方案、用于平壓平模臺的精密套準系統ACCUREGISTER、帶多軸全息定位燙功能的NOVAFOIL106 H致力于高質量熱燙工藝、新一代MEILONG 4.0多功能糊盒機,以及旭恒精工的瓦楞紙板圓壓圓模切技術、正反堆疊自動上料系統D-Filp等,都獲得了業界多方面專家的認可及成功合作案例。
Meanwhile, each PLs keep a good pace on commercial launching the New Solutions and Equipments in Greater China which get also active feedback from various customers. For instance, BOBST One Complete Solution in the field of flexible packaging, Precision registration ACCUREGISTER in Flatbed Platen, with multi-holographic function NOVAFOIL 106 H for high quality hot foil stamping, new generation MEILONG 4.0 folder-gluers, as well as ETERNA rotary die-cutting technology for corrugated board, and Automatic D-Flip system for paperboard stacking & feeding, etc., have received recognition from various industry expertise and resulted in successful cooperation cases.
展望2024年,全球經濟在多個方面面臨不穩定,國家之間的緊張關系影響著全球市場和投資情緒。國際貨幣基金組織預計,隨著通脹預期的調整,全球經濟增速將達到2.9%。這一增長在很大程度上將由新興市場的活動推動,而發達經濟體的增長仍然疲弱。
Looking ahead, the global economy faces instability on a lot of fronts with tensions between nations impacting global markets and investment moods. The IMF foresees global growth at 2.9% with adjustments to inflation expectations. Much of this growth will be driven by the emerging markets activity while it remains weak in advanced economies.
2024年的關注點將圍繞地緣政治、增長、成本優化、數字化和能源等主題,這些將驅動相應的經濟決策和政策反應。
The attention in 2024 will revolve around the topics of the geopolitics, growth, cost optimization, digitalization, and energy. They will drive economic decisions and policy responses.
2024年,歐盟加強對氣候相關風險的關注推動了可持續發展要求以及數字化將繼續影響包裝行業,盡管全球環境出現波動和日益復雜,包裝行業總體仍保持活躍。與此同時,品牌所有者和加工商面臨著銷量、更短的上市時間、更小的批量以及需要在實體銷售和在線銷售之間建立一致性的壓力。
In 2024, the sustainability requirements, driven by the European Union which intensifies its focus on climate-related risks, and digitalization will continue to impact the packaging industry which remains active overall, despite fluctuations and the increasing complexity of the global environment.Meanwhile, brand owners and converters are under pressure for volume, shorter time-to-market, smaller lot sizes and the need to build consistency between physical and online sales.
在這個快速變化的環境中,博斯特的愿景始終保持穩定和一致。當我們展望2024年德魯巴展會時,我們的愿景正在繼續快速推進。最終,所有機器和工具將相互 “對話” ,通過基于云平臺的無縫傳輸數據,通過質量控制系統協調整個生產過程。
In this fast-moving environment, BOBST’s vision has remained stable and consistent throughout. As we look ahead to Drupa 2024, our vision is continuing to progress at pace. Eventually, all the machines and tooling will "talk" to each other, seamlessly transmitting data through a cloud-based platform orchestrating the entire production process with quality control systems.
對于采用這種方法的公司來說,貫穿整個生產工作流程中,將做出更加基于事實和及時的決策,更高的生產力、更高的效率和更少的浪費將成為現實。通過2024年德魯巴展會,我們將呈現更多實證以展示此重大變革及業務案例。
For companies who embrace this approach, across the whole production workflow, more fact-based and timely decisions will be made, and higher productivity, higher efficiency and lower waste will be a reality. By Drupa 2024, we will have even more proof points to demonstrate its impact and business cases.
在大中華區,隨著宏觀經濟的穩步前進特別是印刷包裝行業的蓬勃發展,博斯特致力在這個關鍵市場中發揮更為重要的作用。以“在中國,為中國”為核心主題,博斯特立志將不斷加強與市場一線的合作與交流,加速其各類專家技術的轉化,以滿足快速進化的地區行業需求,進而為客戶提供更優質的產品、服務和整體解決方案。從根本上,以此投入全面提升企業競爭力并持續推動行業迭代升級。
In Greater China, as the macro economy steadily develops and the printing packaging industry flourishes, BOBST is committed to playing a crucial role in this pivotal market. With the motto "In China for China", BOBST pledges to strengthen cooperation and communication with market leaders, accelerate the transformation of its diverse technical expertise to meet the rapidly evolving industry demands, and deliver superior services and comprehensive solutions to customers. Ultimately, this commitment aims to significantly enhance corporate competitiveness and propel businesses to the next level.
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